Restaurants: Will Iron Chef Morimoto Be A Winner In Downtown Napa?

Sushi and salad chefs at work during the lunch rush.

———–

Unless you’ve been living under a rock for the past few years, you’ve probably noticed that our food and especially our restaurants are more and more influenced by what we see on TV and view on line. Celebrity chefs are everywhere: starring in TV shows, writing cookbooks, opening restaurants, blogging, shilling lines of prepared food. While the whole media circus aspect of the food business doesn’t interest me much, I admit I was curious when I heard that Iron Chef Masaharu Morimoto was opening a flagship restaurant just a few miles up the road in Napa.  I promised myself that I would check it out, and planned to until I looked at the menu where appetizers at dinner run from $15-20, and entrees begin at $23 and top out at $80 for an Australian wagyu beef steak. For $110 you’ll get an omakase tasting menu. A little rich for my blood. However, I noticed that at lunch you can now order a four-part set menu for $25. That I could do, and so with my friends Bob and Frank, I entered the world of superstar chefdom… (more after the jump)

———–

The $25 set lunch menu. Clockwise from top left: vegetable tempura, miso soup (or salad), 5 or 6 pieces of sushi, a protein-based entree (tofu, fish, chicken beef or pork).

Continue reading

Follow

Get every new post delivered to your Inbox.

Join 353 other followers